YouTube Launch

I was tasked with spearheading the launch of Rae’s first YouTube series, which aimed to spotlight the community and their feedback regarding Rae’s top-selling and most popular supplements. I crafted the project brief and carefully selected Rae community members to participate. I hosted a 1 on 1 with each participant to make sure we were on the same page and they felt comfortable. Additionally, I collaborated with a video editor and animator to bring the series to life.

Product Reviews

The Brief

To ensure we got the content we needed from our participants, we sent them a brief and had a 1-on-1 call with them. Each participant got a free 30 day supply of their favorite supplement.